Librinova: A Start-up for digital innovation in publishing. Garrette, Bernard. Paris : CCMP, 2018.
The Librinova case features a start-up company operating as a self-publishing website in France. The two young women who created Librinova have a strong experience in the publishing industry, which made them able to create a unique value proposition for client-writers. The company started to operate in March 2014. The case takes place in 2017, just before Librinova goes for a third round of funding. The main question is whether the company has a real chance to raise the money it needs. This question points to the more fundamental issue of Librinova’s competitive advantage and growth potential. More specifically, the discussion should address the limitations of Librinova’s current business model and explore the opportunity to transform it into a “two-sided platform” on which writers and publishers could interact directly.